Pedro MartinsNeed help? pedro@ppmartins.com
10 founding spots

I'll Personally Map Your Entire High-Ticket Funnel, From the First Offer Strangers Buy to Your Best Client, So Your VA Can Close the Big Sales Without a Single Call

All you do is answer questions about the business you have and the one you want. Three working days later you get every offer, bump, upsell and price mapped out, plus the ascension math to add €7k next month. You'll know exactly where to start.

It's the exact test I'd run if you were my partner.

Get my founding Plan · €197

One payment. Your Plan page opens in your members area right after. 60-day test, or every cent back.

I don't do sales calls. You shouldn't have to either.

When a business can only grow if its owner is the one selling, it has a cap on it. There are only so many calls, so many clients and so many hours in a week.

Most businesses get built this way. Every sale, every decision and every delivery runs through the owner. More money ends up costing more of your time, and the thing you built for freedom needs you everywhere.

There's another way to build it. People move up because the next step is already there and it makes sense to them. That's how a $332 training led to over $1M in upgrades, and how a USD 36,500 program filled up. Nobody got on a call with me.

On paper, this is a Plan. In your week, it's freedom, in your time and your money.

People keep telling you to get more leads

So you try a new offer. A webinar. A higher price. A bigger list. It works for a while, then next month starts from zero again.

That's a hard way to run a business people depend on. You look at a good month and you still don't relax, because you can't tell if the next one will pay for the life you've built. And after enough of those months, a quiet voice starts asking if you're really as good at this as you thought.

You didn't do anything wrong. Most advice is about the offer in front of the buyer. Almost nobody talks about what the buyer does next. Your buyers already told you you're worth paying. They just had nowhere to go next.

And that's why people with good offers and happy buyers still feel one bad month away from worry. The missing piece isn't more leads. It's the next step.

Most businesses ask for a jump too big for the trust that exists

A successful business comes down to building trust and using it. But people get asked for a big decision before that trust is there.

So businesses try to cover the gap. More persuasion. Sales calls. Bigger bonuses. The gap stays.

Now give someone a small step. Then a bigger one that makes sense because of the first. By the time your high-ticket offer comes up, they aren't deciding whether to trust you. They're deciding whether to keep going.

And that's why your Plan has three offers. Each one exists to build, strengthen or use that trust.

Builds trust
The first offer strangers buyLow priced. It brings in new buyers, and it's planned to pay for its own ads.
Strengthens it
The lighthouse offerThe step everyone goes through. It finds your right people and gets them ready. Easy to hand to a VA.
Puts it to work
The high-ticket offerWhere your energy goes, with your best people. One or two a month can change your year.

Then we build it backwards. High ticket first, to the people who already bought from you. That's the fastest money and the quickest answer. You don't build a step until the one above it has proved itself. Depending on your buyers list, your next €7k might already be there, ready to be collected.

All of it sold without a sales call

It has worked for offers much bigger than yours needs to be

70%of buyers of a $332 training took the next step
$1M+from that next step
0 to 60seats on a USD 36,500 program, over two years

Human Garage, launch 1: straight to high ticket

A coaching certification at about $4,000 a seat. $30,000 in the first month, then an extra $1M over the next four. It worked, and it showed us every objection.

Payment log showing certification seats at $2,968 to $4,121

Human Garage, launch 2: the lighthouse

We listened to why people hesitated, and built a $332 lighthouse offer around it. It made $250,000. When the certification opened again, 70% of those buyers moved up right away, which brought in another $1M with a big head start. Those sales got a lot simpler and easier.

Sales log showing Partner Maneuvers sales at $332 and $360

Robin Sharma's USD 36,500 program

From 0 to 30 seats, then 60 the next year. Two years on, Kerry wrote to me asking if it would run again, and ended up buying.

Email from Kerry asking if the events will be hosted again

Those are big names and big lists. Yours doesn't need to be. That's why the Plan starts with what you already have.

Your next €7k shouldn't become a second job

People add an offer and they add a job. More sales, and a business they like less.

Your Plan starts from the other end: the business you want to run. How many hours you want to work. What you love doing. What you want to leave behind. What you refuse to do. Then every step has to fit inside that.

You tell me"No sales calls."
So in your PlanThe big sales close in the inbox.
You tell me"I don't want to be live."
So in your PlanYour offers are built to run without you on camera.
You tell me"20 hours a week. That's it."
So in your PlanYour hours sit right next to the money, step by step, and they have to add up.

Your choices go in first. The money gets built inside them.

Everything you tell me moves your Plan. Which offers it picks, how they're delivered, how they're sold and what you hand over. You end up with a business plan and structure that brings results and that you still want to work on.

Here's one way your next €7k can look when the hours matter to you. Yours will follow what you tell me.

StepSalesYour time
First offer
~80 buyers, if 1 in 10 moves up
Break even0h. It runs once it's built.
Lighthouse
€500 × 8
€4,000~1h to check in. A VA can run delivery.
High ticket
€3,000 × 1
€3,000~5h selling and working with your one best client.
Total€7,000~6h a month

Try your own numbers

Your sales€7,000

First-offer buyers you need: 80. They bring in the lighthouse sales, and that offer is planned to break even.

This is arithmetic, not a forecast.

This is a business even a VA could run for you, so your days go to your best buyers, the people you love working with. If you have a VA, perfect. If you don't, you don't need one to start. And it's there when you want to go past €7k.

Those hours are for running it. Building each step comes first, and your Plan shows what that takes and who does it. The sales are an example, not a promise. And once it works, it repeats, so you can run it again every month if you want to. If you take payment plans, the cash arrives slower, and your Plan shows both. If €7k is too far from where you are today, your Plan says so and gives you the honest first number.

Here's what a Plan really looks like

These lines are from a real Plan I wrote for a coach I work with.

What they told me"the fact that it runs for 90 days, it scares them away"
What the Plan doesPeople no longer buy 90 days. They buy 5 days, then choose to stay.
What they told me"each call was a drain"
What the Plan doesNothing live.
Where it starts"Don't build anything yet."
Then"Find out who wants it first."

You can't get that from a template. It's built from what you said, what you won't do and what you already own.

What you're getting

Your Extra €7k Plan

Your whole ladder, built on what you already sell wherever possible, with each offer sized to the trust that exists at that step.

Step 1 · Builds trust

The first offer strangers buy

  • The complaint it answers, in your audience's words
  • Its promise, price and first screen
  • The bump, upsell and downsell around it
  • The math that lets it pay for its own ads
Step 2 · Strengthens it

Your lighthouse offer

  • What it teaches and how it runs, step by step
  • Its promise, price and first screen
  • Who runs what, so it can be handed to a VA
  • How it leads people to your high-ticket offer
Step 3 · Puts it to work

Your high-ticket offer

  • The offer to sell, and why this one
  • Its promise, price and first screen
  • How to find out who wants it before you build
  • How it closes in the inbox, without a call

And around those three offers

The Plan tells you what to do and why. It doesn't include finished copy, pages or a launch.

Why this will work for you

A Plan only pays if you use it, so I'm removing what would stop you

Bonus 1

"I don't know how to start without a big launch."

You don't need one.

The Hand-Raiser Emails

Six emails, three for your high-ticket offer and three for your lighthouse. They find out who wants it before you build it.

Bonus 2

"I don't do sales calls."

Good. You won't need them.

The High-Ticket Sales Conversation Method

What to say from their first reply to the payment link, built on the only two questions a buyer is asking: "Will this work for me?" and "Is this the right time?" Run it yourself first, then hand it to your VA.

Both open the moment your Plan is secured. They're how you test your offers and close your first sales.

Don't have the Stand Out Lens yet? You can add it for €17 when you secure your Plan. You'll want it for the first screen of each new offer.

How it works

  1. Today. Your Plan page opens in your members area. Your interview is right there.
  2. When you have 30 minutes. Share your website, then answer one question at a time in our AI-guided interview. Type or talk. Rough guesses are fine, and you can stop and come back. Just answering them brings clarity about your business. When you're done, press Send to Pedro.
  3. Within 3 working days. I go through everything you told me, work out what I'd do with your business and send you your Plan.
  4. This week or next. You make the first move, and the first replies tell us what's next.

It's for you if

You have buyers and you're bringing more people into your world. You've built something real. I add the flow that moves people from one step to the next, so the results come in and your freedom stays protected, your energy and your money. Businesses around €3k to €20k a month usually gain the most.

I'd even recommend doing this every 6 months, to test new things and keep your business growing without you being needed everywhere.

It's not for people who

Haven't sold anything yet, want finished copy done for them, or want a guaranteed number.

Will it be generic?

Put 100 people from the same niche through this and you'd get 100 different Plans. It adapts to your answers, your boundaries and your audience, not just your industry. That's why it's worth testing.

I already have offers

Good. The Plan uses them. If one is the right step, it stays.

10 founding spots

Next week you'll know which offer comes first, what it costs, who hears about it and what you'll say

No more guessing what to do with the buyers you already have.

€197€250

Founding price, one payment, €197 in total. Then €250.

Get my founding Plan · €197

When the 10 are gone, this page closes and you can ask to be told when it reopens.

The 60-day test

Test your Plan for 60 days, the way it tells you to. If nobody buys anything, every cent back. Just send me what you did and your numbers. The refund covers the Plan, not any ad spend.

Why so low? Because I want you to win, and I want solid feedback from the first 10 to make this whole process even more valuable. One €3,000 client pays for this 15 times over. A Planning Call alone with me is €500.

It's the first of the month. You open your sales and you aren't starting from zero. You already know who's moving up, what's coming in, and that you can say no to the client you never wanted.

You have two ways to go from here. You can keep adding offers and hope next month holds. Or you can see your whole ladder, make one move this week and let the replies show you where the money is.

You're someone who built a real business and wants it to feel steady. So if you want to know exactly what I'd do with yours, take a founding spot, and let's find out together.

Get my founding Plan · €197
Pedro Martins
Pedro Martins
Author of Stand Out or Fade Away

Questions

What exactly do I get?

A written Plan for your business with your three offers, the math and your first moves, reviewed by me, plus the two bonuses.

How much time does it take?

About 30 minutes for the interview. You can stop and come back.

When will I see results?

You'll get your Plan within 3 working days of finishing the interview, and it aims to get a real offer in front of real people within 7 days. Sales depend on your offer, your list and what you do with it. I can't promise a number.

Do I need a VA?

No. Most people start by running it themselves. The system makes the big sales simple enough that a VA can close them, so that's where you can take it when you're ready.

Do I need anything else?

No. If you want me to go through it with you, there's a Planning Call for €500. You don't need it to use your Plan.

What happens to my answers?

They're saved so I can write your Plan. Anthropic, the company behind the interview's AI, processes them, and Cloudflare stores them. To have them deleted, email pedro@ppmartins.com.

P.S. If you skipped to the bottom: 30 minutes of questions, your whole funnel mapped within 3 working days, and a 60-day test. €197 for the first 10 people who want it.

Get my founding Plan · €197